Tutorhive
TutorHive is an EdTech platform that connects students and tutors by leveraging personal interests to enhance the learning experience.
Scope of Work
User Experience
User Journey
Product Design
Overview
I led the UX redesign for TutorHive, focusing on improving the sign-up process for a diverse user base that includes students, parents, and tutors. This involved conducting a comprehensive UX audit to identify pain points and collaborating with stakeholders to refine the user journey for a smoother experience.
Challenge
The challenge was to transform TutorHive's complex sign-up and profile completion process into a seamless and engaging experience. This included redesigning key touchpoints to reduce user drop-offs, creating tailored flows for different user profiles, and enhancing overall engagement to support a more user-centric platform.
Walking in the user’s shoes
I conducted a thorough review of the existing sign-up process by experiencing it firsthand as a user. The objective was to pinpoint areas of confusion, inefficiency, or poor user experience. I documented potential improvements for simplifying and enhancing each step to make the process more intuitive and user-friendly.
How might we...
From the ground-up: rebuilding the user journey
We identified the essential elements of the sign-up process and began designing clear and intuitive user flows. The aim was to distil the user journey to its core components and rebuild it from scratch, creating a streamlined experience that aligns business objectives with user needs.
Crafting the new experience
I took the insights and ideas and used them to develop the final design of the sign-up process. The result was an adaptive design that customises the experience based on the user type—whether a parent, student, or tutor—ensuring a more tailored and relevant onboarding experience for each.
Testing and validating the design
We conducted user testing with over 10 parents and tutors to gather feedback and validate the new design. The unanimous response was highly positive, confirming that the updated design made the experience significantly clearer and more intuitive.
A step by step, clearer sign-up journey
After three months of dedicated effort, we’ve crafted a seamless sign-up process designed for the unique needs of TutorHive’s users.
Each user will enjoy a personalised experience, with tailored language and support to help them set up their account and embark on their TutorHive journey with ease.
